Scott Orchard

Creative Director & Web Developer

Summary of Qualifications

Creative Director and Web Developer with over seventeen years experience working with large brands and small businesses from multiple industries. Dependable, enthusiastic, focused worker with design experience in web, print and online media, online development, branding, marketing, SEO, SEM, digital marketing, problem solving and account management.

Professional Skills

• Web and User Interface Design – UI/UX (Design, HTML, CSS, Mobile/Responsive & jQuery)
• Web Development (Hand-coding, WordPress, PHP & MySQL)
• E-Commerce Development (Shopify, FoxyCart & FoxyShop, some Magento experience)
• Experienced in leading a design team and working with multiple departments
• Ability to source and manage 3rd party vendors
• Strong communication skills with experience in negotiating contracts
• Graphic Design (Branding, Collateral, Invitations, Menus, & Advertisements)
• Email Marketing Campaigns (Design & Programming)
• Social Media Marketing, SEO, SEM, Display Marketing Experience, Website Hosting

Work Experience

Senior Designer & Web Developer at Healthcare Success
Orange County, California: 12/2015 – Present

• Principal web designer, oversees all client and internal design work, collaborates with CEO/Creative Director, Associate Creative director and digital marketing team on landing page execution.
• Leads the web design and development team within the organization, working with multiple departments, including copywriting and account management, to ensure projects are delivered on-time and within budget scope.
• Partners with internal and external content managers, writers, designers, developers, and other staff to ensure projects meet both client and company needs, and align with brand strategy.
• Market and present web/digital strategies to clients and staff, manage multiple projects and maintain schedules.
• Excellent web/digital media project management and estimating experience.
• Fluent in development optimization techniques to deliver the best user experiences in the most technically efficient manner.
• Streamlined internal processes for website design and production, landing page design and production, project management and time tracking.

Principal, Creative Director & Web Developer at Scott Orchard Design
Orange County, California: 2003 – Present

• Client Account Management, Contract Negotiations
• Website development, from design to finished project, custom programed solutions
• Hand-coded HTML/CSS projects and WordPress-based development
• E-commerce development with WordPress, FoxyCart and Shopify
• Print and document design, including marketing materials, ads and invitations
• Identity and branding, including business cards and collateral

Ecommerce Product Manager, Intex Recreation Corp.
Long Beach, California: 08/2014 – 01/2015

• Managed Magento Enterprise website launch, with stronger marketing focus and refreshed content.
• Strategized website traffic growth with in-house SEO and social media initiatives.
• Developed new digital marketing strategies with international sales, including market segmentation.

Senior Web Developer at Evolve Media
Brea, California: 2002 – 2006

• Design and development of website projects from concepts to fully functioning sites
• Flash animation and development for selected project, including corporate demos
• Marketing and design of collateral, including trade show graphics
• Email marketing campaigns
• SEO & SEM Experience

Education

Associate Science Degree – Multimedia – Brooks College, Long Beach, CA, December
2002 Business & General Education – Orange Coast College, Costa Mesa, CA, 2001

Other Achievements

Associate Science Degree – Multimedia – Brooks College, Long Beach, CA, December
2002 Business & General Education – Orange Coast College, Costa Mesa, CA, 2001

Communication Arts Webpick – Kontour
https://www.commarts.com/webpicks/kontour
Eagle Scout, November 1992

Selected Client List